Aug 19

New internet marketing driven CMS Website for Unecom IT Services

SEO, Social Media, Web Design, Web Development No Comments »
A screen grab of the Unecom IT Services home page

The recently launched Unecom IT Services website

The web development team at Mulberry Square Marketing Services today launched a new updated internet marketing driven CMS website for Leicester based managed service provider, Unecom IT Services.

Unecom IT Services have an enviable reputation for providing IT support services for businesses and organisations across the East Midlands. They recently introduced industry leading remote managed support to their proposition and needed to beef up their online presence to better represent the progress they are making.

Mulberry Square were privileged to be chosen by a business with such cutting edge services and were able to respond with web design and development services to match the very high standards that Unecom IT set.

The content management system (CMS) chosen to provide the platform for the development of their website was chosen because of the robustness and flexibility it provides in the construction of the website but also because of the ease of use for the client when updates need to be made.

The website has a built in IT support calculator coded by the Mulberry Square web developers and also accommodates a Wordpress blog and Twitter social media feeds in order to encourage enhanced natural search results. The copy on the site was developed following keyword research being performed by account managers at Mulberry Square with a view to not only providing enhanced search results but also with a view to improving the results of an Adwords campaign that Mulberry Square will be implementing on Unecom’s behalf.

As well as internet marketing, ongoing maintenance and support of the website with be provided by Loughborough based marketing services provider, Mulberry Square.

To take a look at Unecom’s new website or to find out more about the managed services they provide, please click here.

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Aug 09

Buy high quality business cards online through our new website!

Colour Management, E-commerce, Print No Comments »

www.highqualitybusinesscards.co.uk

Tired of seeing people selling low quality business cards for high prices?

Loughborough based marketing services provider Mulberry Square is proud to have recently launched a brand new website dedicated to high quality and excellent value business cards!

The site will only ever do limited edition runs so make sure you check the site regularly, or follow us on Twitter for all the latest information.

All of our cards are printed to the highest quality and start from only £33 + VAT plus free delivery so please take a look and don’t miss out on this great offer. Buy your high quality business cards online at our e-commerce website now!

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Aug 09

Applause Store (@applausestore) have a Twitter #fail

General Business, Social Media, Spam No Comments »

A screengrab from the Applause Store timeline

Applause Store, for those that don’t know, are in charge of tickets for TV shows such as Big Brother, The X Factor, Top Gear to name a few. Until about an hour ago I was following them on Twitter, interested to know when tickets for shows I might want to see become available. However, then the spamming started!

Unfortunately, whoever is controlling the Twitter account for @ApplauseStore doesn’t seem to have been shown how to use it. All of their followers have this morning been inundated with tweets about tickets for Top Gear Australia. By inundated I mean 48 almost identical tweets in the past hour. Not something anyone wants to see in their timeline!

Applause Store’s mistake seems to be that they are trying to address individuals to encourage them to retweet them. All very well, but unfortunately they are putting people’s usernames at the end of the tweet meaning they are merely mentioned and every single one of their followers are instead getting these messages.

There have been a lot of people telling @ApplauseStore what they are doing wrong and saying they will unfollow them. I wonder how many people have simply unfollowed them without warning? I unfortunately don’t know how many people were following them before this spamming, but I do know their followers have dropped by over 100 in about the past half an hour and, as the spam continues, I’m sure so will the drop in followers.

A good lesson in learning how to use social media before jumping straight in and annoying the very people you’re trying to engage with!

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Jul 15

Print Management for FLY53

Colour Management, Paper, Print No Comments »

The highly regarded and popular clothing label, FLY53 have been busy working on their Autumn/Winter catalogue ready for the new season and, of course, they needed the best around to handle the print management – us!

The catalogue is half menswear and half womenswear, with the direction in which you hold it determining which you are looking at, making it both interesting and compact in its design.

We handled the print management of this big project, making sure that the paper was the correct quality and finish and of course making sure that the colours in the catalogue match up to the product colours. As you will appreciate, colour consistency between advertising and product is crucial!

To browse the new collection online, please visit their website to see what they have to offer.

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Jul 07

Some Commercial Photography for an E-commerce Website

E-commerce, Photography No Comments »

We were approached by Hanfords of London to do some commercial studio photography for them. Hanfords of London design and create unique pieces of handmade jewellery and are currently in the process of getting their products onto a new e-commerce website.

Our award winning in-house photographer, Ian Bursill, spent a day photographing a large range of their jewellery, with fantastic results. These lovely images will be used for showcasing their talents on their new e-commerce website and perhaps also for their printed marketing needs.

If you would like any more information about our creative or commercial photography services, or would like to know what other marketing services we can provide, please call us on 0116 237 4603.

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