Jul 15
The highly regarded and popular clothing label, FLY53 have been busy working on their Autumn/Winter catalogue ready for the new season and, of course, they needed the best around to handle the print management – us!
The catalogue is half menswear and half womenswear, with the direction in which you hold it determining which you are looking at, making it both interesting and compact in its design.
We handled the print management of this big project, making sure that the paper was the correct quality and finish and of course making sure that the colours in the catalogue match up to the product colours. As you will appreciate, colour consistency between advertising and product is crucial!
To browse the new collection online, please visit their website to see what they have to offer.
Tagged with: Clothing • Fashion • FLY53
Jun 29
Magazine Article and Competition
This locally based free to children magazine has undergone a big facelift with the help of our graphic designers. What Can We Do Today is a magazine aimed at families with primary school aged children who are looking for things to do in the holidays in Leicestershire, who like helpful, informative articles and of course who like a bargain!
This, issue 12, of What Can We Do Today was designed, produced and print managed by the team at Mulberry Square; we even gave a helping hand to the copywriting! It was distributed at the beginning of this week to primary schools around Charnwood, including a few schools who haven’t received it before. It features various articles ranging from health to entertainment with a generous helping of discount vouchers and competitions thrown in too.
The New Website
On top of the work our marketing services team completed for the magazine, our web design lot were busy converting the old website over to a brand new Wordpress based site.
What Can We Do Today is now a great website for reading reviews of places to visit in the area, for entering competitions to win tickets to local attractions, or just for finding cheaper deals at local businesses and places to go!
Why not try it now for some ideas about what you can do today….
Tagged with: Leicestershire Attractions • Summer Holidays • Vouchers • Wordpress
Jun 01
The Finished Cover
Mulberry Square was recently asked to print manage a wedding photography booklet, “A Guide To Posing”. We were supplied with the digital artwork and the copy for the booklet and were tasked to find the right printer, paper, finishing and binding to perfectly complement the images contained within.
With such important images; those of a bride and groom on their wedding day, it was essential that the colour management of this booklet was perfect. The effects of the lighting on people’s faces can make or break an image and so our pre-flighting expertise was key to ensuring the look of this booklet lived up to its potential. Happily, as we at Mulberry Square always employ cutting edge digital proofing – to FOGRA standards – you can rest assured that your printing will always be picture perfect.
Tagged with: Colour Management • Epson • FOGRA 39L • ISO12647-2 • Pre-flighting • Proofing • Wedding
Mar 17
Printing companies are facing the prospect of double-digit rises in paper prices following announcements of up to 12% increases by UK paper merchants. Printers have been warned that most merchants will make their increases from 6th April, although not all of the increases have been confirmed.
Depending on the grade, Antalis and its sister company James McNaughton Group have announced it would raise its prices by 8-10%, saying it would affect coated and uncoated graphic papers for sheets, reels and cut-size grades.
Howard Smith Paper have made it known that the full extent of the proposed price rises on its pricing strategy was not yet clear, but it is likely to raise prices between 8-12% for coated and uncoated grades for stock and direct mill deliveries.
The increase is expected to be in the region of 8-10% at Robert Horne.
Blaming rises in the cost of raw material and production, most of the paper merchants increased their prices last month and now they are back again, profiteering beyond the price rises introduced by the paper mills.
It would appear that the rationalisation of UK paper merchants over the last decade has resulted in a situation where there is little competition. Maybe it is time for the big boys to be broken up?
Tagged with: Antalis • Howard Smith Papers • James McNaughton • Paper • Paper Merchants • Print • Printing • Robert Horne
