The recently launched Unecom IT Services website

The web development team at Mulberry Square Marketing Services today launched a new updated internet marketing driven CMS website for Leicester based managed service provider, Unecom IT Services.

Unecom IT Services have an enviable reputation for providing IT support services for businesses and organisations across the East Midlands. They recently introduced industry leading remote managed support to their proposition and needed to beef up their online presence to better represent the progress they are making.

Mulberry Square were privileged to be chosen by a business with such cutting edge services and were able to respond with web design and development services to match the very high standards that Unecom IT set.

The content management system (CMS) chosen to provide the platform for the development of their website was chosen because of the robustness and flexibility it provides in the construction of the website but also because of the ease of use for the client when updates need to be made.

The website has a built in IT support calculator coded by the Mulberry Square web developers and also accommodates a Wordpress blog and Twitter social media feeds in order to encourage enhanced natural search results. The copy on the site was developed following keyword research being performed by account managers at Mulberry Square with a view to not only providing enhanced search results but also with a view to improving the results of an Adwords campaign that Mulberry Square will be implementing on Unecom’s behalf.

As well as internet marketing, ongoing maintenance and support of the website with be provided by Loughborough based marketing services provider, Mulberry Square.

To take a look at Unecom’s new website or to find out more about the managed services they provide, please click here.

www.highqualitybusinesscards.co.uk

Tired of seeing people selling low quality business cards for high prices?

Loughborough based marketing services provider Mulberry Square is proud to have recently launched a brand new website dedicated to high quality and excellent value business cards!

The site will only ever do limited edition runs so make sure you check the site regularly, or follow us on Twitter for all the latest information.

All of our cards are printed to the highest quality and start from only £33 + VAT plus free delivery so please take a look and don’t miss out on this great offer. Buy your high quality business cards online at our e-commerce website now!

A screengrab from the Applause Store timeline

Applause Store, for those that don’t know, are in charge of tickets for TV shows such as Big Brother, The X Factor, Top Gear to name a few. Until about an hour ago I was following them on Twitter, interested to know when tickets for shows I might want to see become available. However, then the spamming started!

Unfortunately, whoever is controlling the Twitter account for @ApplauseStore doesn’t seem to have been shown how to use it. All of their followers have this morning been inundated with tweets about tickets for Top Gear Australia. By inundated I mean 48 almost identical tweets in the past hour. Not something anyone wants to see in their timeline!

Applause Store’s mistake seems to be that they are trying to address individuals to encourage them to retweet them. All very well, but unfortunately they are putting people’s usernames at the end of the tweet meaning they are merely mentioned and every single one of their followers are instead getting these messages.

There have been a lot of people telling @ApplauseStore what they are doing wrong and saying they will unfollow them. I wonder how many people have simply unfollowed them without warning? I unfortunately don’t know how many people were following them before this spamming, but I do know their followers have dropped by over 100 in about the past half an hour and, as the spam continues, I’m sure so will the drop in followers.

A good lesson in learning how to use social media before jumping straight in and annoying the very people you’re trying to engage with!

The catalogue is half menswear and half womenswear, with the direction in which you hold it determining which you are looking at, making it both interesting and compact in its design.

We handled the print management of this big project, making sure that the paper was the correct quality and finish and of course making sure that the colours in the catalogue match up to the product colours. As you will appreciate, colour consistency between advertising and product is crucial!

To browse the new collection online, please visit their website to see what they have to offer.

Our award winning in-house photographer, Ian Bursill, spent a day photographing a large range of their jewellery, with fantastic results. These lovely images will be used for showcasing their talents on their new e-commerce website and perhaps also for their printed marketing needs.

If you would like any more information about our creative or commercial photography services, or would like to know what other marketing services we can provide, please call us on 0116 237 4603.

Magazine Article and Competition

This, issue 12, of What Can We Do Today was designed, produced and print managed by the team at Mulberry Square; we even gave a helping hand to the copywriting! It was distributed at the beginning of this week to primary schools around Charnwood, including a few schools who haven’t received it before. It features various articles ranging from health to entertainment with a generous helping of discount vouchers and competitions thrown in too.

The New Website

Why not try it now for some ideas about what you can do today….

The Highs

And so we sat yesterday afternoon, ready and waiting to see what England had in store for us after *that* game against Algeria last Friday…

After a lacklustre start, accompanied by a fair bit of grumbling in between eating our collective bodyweights in snack food, things started to pick up with some good chances. Defoe finally put us ahead part way through the first half amidst lots of cheering and jumping up from everyone there. No drinks spilled luckily!

Back in from the garden and into position for the second half, the initial grumbling had stopped and we were finally happy with the way the boys were playing: ball control, accurate passes and shots on goal! Make that lots of shots on goal, including the heart-breaking disallowed second goal. I suppose they were offside though if we’re sticking to rules. Lots more chances for England to kill the game and put a few more goals between themselves and Slovenia but alas it was not to be. A nail biting last 10 minutes saw the room quiet and tense before the final whistle brought us some relief and we could start the bbq safe in the knowledge that we had lived to play another day…. against Germany. Ah well, at least Dave has them in the office sweepstake!

The Lows

As Mulberry Square think ahead when designing branding and logos, they can be easily used in all aspects of future marketing and merchandising, both online and in print. The quality you get in all levels of services from Mulberry Square is well worth the cost of their services, if not more.

The first design and layout of the Bizzing website was also spot on and not much had to be changed. I told them what Bizzing will be doing and they came back with a website design and layout that really reflects what I wanted. This just goes to show they listen and how professional they are.

Mulberry Square have a very friendly and professional team of people who provide a very high quality of service and work whether it’s a temporary website or a full long term one. The people at Mulberry Square really try to understand your business and its goals and work with you to achieve them. Whether you are self employed or a big company the level and quality of service are always high. I fully recommend Mulberry Square and all its services to every one.” ”

Del Young
Bizzing

The Finished Cover

Mulberry Square was recently asked to print manage a wedding photography booklet, “A Guide To Posing”. We were supplied with the digital artwork and the copy for the booklet and were tasked to find the right printer, paper, finishing and binding to perfectly complement the images contained within.

With such important images; those of a bride and groom on their wedding day, it was essential that the colour management of this booklet was perfect. The effects of the lighting on people’s faces can make or break an image and so our pre-flighting expertise was key to ensuring the look of this booklet lived up to its potential. Happily, as we at Mulberry Square always employ cutting edge digital proofing – to FOGRA standards – you can rest assured that your printing will always be picture perfect.